There are four stages to a company’s participation in a business group (co-op, buying group, franchise, or dealer network): Curiosity, Felicity, Reality, and Maturity. Stage 1: Curiosity This is the very beginning. This is where the company/person is investigating. During…
Is there an economic benefit to increased engagement? That’s the question at hand. I don’t know of any measures that directly calculate the economic benefit of having engaged members or franchisees…or customers for that matter. Yet there are studies that…
Fear of collaboration is it’s biggest deterrent.
What are you doing in your group? Herding sheep or leading a pack of wolves?
The question is, how do you create passion in your organization? Unfortunately, passion does NOT come by wishing, dreaming, hoping or even telling people to be passionate.